+ | Management Team
Co-Founder, Board Member, Managing Director
With over 250 employees world wide Geary is one of the largest independent digital marketing agencies in the world. An industry veteran, John built Geary's creative, technology, and search marketing departments; he currently heads up the Performance Marketing Group.
Accruing over twenty creative awards, Technology Executive of the Year, and seventeen years of web development and digital marketing experience, John is an interactive expert and pioneer. His love for the digital medium stems from a passion for improved business results by enhancing people's experiences in digital mediums.
McKusick has lead digital and mobile focused projects for clients such as General Mills, Verizon, University of Phoenix, Harrah's Entertainment, Toshiba, Kyocera, among others. Earning degrees from both Point Loma University and the Advertising Arts College in San Diego, he has served as a board member of the American Institute of Graphic Arts (AIGA) and American Advertising Federation (AAF).
In his spare time John enjoys diving with sharks, tow-in surfing and designing.
Director of Performance Optimization
With more than 10 years industry experience, Michael has blended the best practices of creative design, marketing and analytics to build web properties that convert at the highest possible rate and attribution models that lead to stronger performance at scale
His impressive digital marketing experience includes search engine optimization, search engine marketing, social media, web analytics, attribution modeling and digital design. Michael has worked with clients across many industries, including: sports, automotive, real estate, mortgage, financial and education.
When he isn’t designing or crunching numbers, he enjoys one of San Diego’s tastiest products - craft beer. He enjoys it so much that he created Beer-Con, a Beer Conference designed for Craft Beer Lovers, by Craft Beer Lovers.
Media Supervisor with more than 10 years experience in working at digital media agencies, Fine's industry expertise includes: education, automotive, retail, restaurant and more.
Rochelle has worked at some of the top agencies in the country, including Saatchi& Saatchi LA where she was responsible for creating strategic and efficient media plans, monitoring campaign performance, and exploring new online media opportunities.
Rochelle holds a degree in Communications. An avid volunteer, her efforts range from working with the San Diego Food Bank to the San Diego Ad Club.
In her free time, Rochelle can be found practicing yoga, improving her boxing skills, spending time with family, and enjoying various outdoor activities that San Diego has to offer.
Director of Lead Generation
Prior to joining the team at PMG, he served as the Senior Marketing Manager for South University, part of the Education Management Corporation system of schools. With more than 12 years experience in marketing education and at media agencies working with clients across retail, government, financial services and sports industries, he developed and executed media strategies for a broad range of high profile clients while working at two separate media agencies.
Kennedy holds a degree in Communications Studies.
A native of North Carolina, Jimmy is enjoying the weather in San Diego after moving here by way of Pittsburgh. When he’s not at work, Jimmy can be found planning his next trip, cheering on his favorite sports teams and listening to a wide variety of music.
Director of Client Services
With over 15 years experience in educational, automotive, real estate and legal services marketing, Melissa Lopez is a leading figure in the San Diego advertising industry.
Prior to joining PMG, Melissa served as Director of Business Development at EDU Interactive and as Vice President of Client Services at Castle Advertising. Her experience ranges from successful partnerships with brick and mortar and online colleges and universities, financial institutions, automotive and retail.
Aside from mastering all things marketing, Melissa serves as the Co-President for the San Diego Ad Club (San Diego AAF Chapter).
Melissa holds degrees in Communications and English. Supermom of two, she can play the banjo like nobody’s business.
With more than 15 years experience, Losee has worked with companies across a wide range of industries, including: education, travel, financial services, environmental engineering, high-tech, automotive and retail.
Most recently Kendra was the Associate Vice Chancellor of Marketing at the National Unviersity System. There she had a key role in several large initiatives including growing the online marketing and social media efforts, developing increasingly sophisticated marketing campaigns, and managing the CRM and multichannel analytics software implementations for marketing. Prior to her position at NUS, Kendra held several positions relating to marketing and strategy for Internet and CRM companies and their clients.
Kendra holds a bachelor’s degree in communications and an Executive MBA. A true marketing geek, Kendra was named the American Marketing Association Higher Ed Individual Marketer of the Year in 2011.
When she isn’t working, tweeting or blogging, she can typically be found somewhere off the coast of Southern California in an outrigger canoe.
Director of Call Services
Prior to joining PMG, Dan served as the President of Ed Loan Funding where he launched a B2C start up that grew to over 30 employees, generating over $1 Billion in total student loan volume.
With more than 12 years of call center leadership, direct marketing and lead generation experience in the educational, mortgage, student loan, and merchant services industries, he also worked as the Director of Sales at Goal Financial, where helped build and manage the lead generation and sales efforts for a 250+ seat call center.
Dan holds a bachelor’s degree in Studio Art and a Masters in Business Administration.
As the father of three young kids, Dan "has no life" outside of work.
Manager of Direct Partnerships
Prior to joining PMG, Taylor served as Senior Manager of National Accounts at QuinStreet and Senior Manager of Business Development at Tree.com. With over 10 years experience in financial services, he is a resourceful marketing, strategy and business development professional with a knack for collaborating and building long term relationships within the digital marketing space.
Taylor holds a degree in communications and advertising. Full-time father of two boys what free time he has is spent on a bike in the woods.